“Why Black Friday Is One of the Best Times to Start Your Homebuying Journey”
- jcobian91
- Nov 28, 2025
- 1 min read
Here’s why:
⭐️ 1.
Less Competition = More Buying Power
Most buyers take a break during the holidays. That means if you’re preparing now, you’re ahead of the 2026 rush. When fewer buyers are active, you get more negotiating room and stronger pricing power.
⭐️ 2.
Motivated Sellers & More Incentives
In many California markets — including Chico, San Diego, Sacramento and the Bay Area — sellers are offering credits toward closing costs, repairs, and even rate buydowns.
These are real savings that make your monthly payment lower.
⭐️ 3.
Rates Are Showing Improvement
While rates continue to move week-by-week, we’ve seen gradual softening compared to earlier in 2024. Even a small drop can increase your purchasing power by thousands.
⭐️ 4.
Pre-Approval Today = A Strong Start to 2026
One of the top SEO-searched questions right now is: “When is the best time to get pre-approved?”
The answer is simple: before the new year begins.
By getting pre-approved now, you:
Understand your exact price range
Can fix anything on credit without pressure
Get a customized plan based on your goals
Stay ready for opportunities as soon as January–March
⭐️ 5.
I Offer Bilingual, Personalized Guidance
As a mortgage advisor based in Chico and serving all of California, I create loan plans that match your needs — low monthly payments, first-time buyer options, down-payment assistance, or ITIN programs.
My goal is to make the process simple, stress-free, and strategic.
🏡
Ready to Start? Let’s Make a Plan.


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